Positioning
Compass
Do your Substack front page, your profile, your About page and your posts all say the same thing about you?
What You Say About Yourself
The exact words a stranger finds on your front page, your profile and your About page.
What You Say, What You Write
Each of your options. Click one to make it your focus: everything below changes.
The Details
Your pages, your posts and your readers, for each option.
Where Your Focus Shows Up
What Your Last 30 Posts Are About
Each post under the option it is mainly about, newest on top. Click a post to see how I read it.
Then and Now
Your 15 older posts against your 15 newest. Are you writing about your focus more, or less?
What Keeps Coming Back in Your Most-Read Posts
Your most-read posts ever, under the same options. What pulled readers in, over the years.
Keep Your Result
Two ways to keep it. Do one, or both. Both are free.
The full results, with every post, to compare in a few months.
One image with your focus, what your pages say and how many posts back it up. To keep, or to share.
If you want help making what you say and what you write point the same way, that is what I do in my audit, Make Your Expertise Buyable.
What This Can't See
AI reads each post, title and text together, and you can open every reading above and disagree with it. Sentences you repeat in many posts are skipped, so they don't count every time. For paid posts I can only read the free part. It reads what each post is about and leaves out angle, tone and taste, and it gives each post one main subject. If your work lives in how you look at things, it will look flatter here than it is. I can't see what your clients say about you, or what happens after someone reads you.